PostNL's Kadowereld launches multimedia Postbike campaign

The Postbike has again been added to PostNL's Kadowereld (Gift World) webshop.

The Postbike has again been added to PostNL's Kadowereld (Gift World) webshop. In 2011, PostNL successfully introduced the Postbike, which sold out in a few weeks. That is why we decided to offer the Postbike again. From 1 March 2012, four models of the Postbike will be available, including an electric bicycle and a bike for kids.
 
PostNL launched the Postbike via a cross-media campaign (TV, print and online) with the theme "Getest door weer en wind" (Tested by the elements), to show that the Postbike is a very solid bike with a very competitive pricetag. The company also launched a Postbike Facebook page, where visitors can take part in exciting offers and even win a Postbike! The Postbike commercial is also available on Facebook.
 
The Postbike is available at PostNL's Kadowereld.